Jason The Magician

Client:

JASON THE MAGICIAN.

Our Role:

PHOTOGRAPHY + VIDEO PRODUCTION

Turnaround:

2 WEEKS

Category:

FOUNDATIONAL CONTENT CREATION

THE BRIEF

When Jason approached us he wanted to re-fresh his image online. Having been a successful street magician for over a decade it was time for him to focus more on a corporate market. Problem being, he had no corporate looking content online. You see, magicians, like most entertainers live gig to gig, but when a new potential client comes to them, they aren’t going to go and ‘show them’ their magic. No of course not. Entertainers depend on sending videos & photos of successful gigs to turn a maybe into a HELL YES we’ll book you!

But in Jason’s case, the videos he had been featured in were only street magic performances, often filmed by onlooking spectators. Start away I could see how we could help Jason improve his corporate image online to push into conferences, gala dinners & other corporate run events. Jason has a residency (a once a week gig) at the Brisbane famous EatStreet.

This was to be our location! For all you non-brisbatains, EatStreet is a setup of heaps of different eateries, restaurants & offers a huge variation in the backdrops we can put Jason in front of. Typically to make a magician look as trusted by many event planners it is important to feature them in different venues, performing to different people. Essentially showing that ‘this is what they do’. The issue with this, when working with magicians who haven’t collated a large amount of footage & photography, is that the video we produce cannot do this. BUT in Jason’s case, we ended up in 4 different restaurants + doing his classy street performance all in the same night at EatStreet saving Jason a fair bit of coin on shooting costs! and the end result, well, I’ll let you be the judge of that!

 

Check out what Jason does below ๐Ÿ‘‡๐Ÿ‘‡

@jasonmaherthemagician

PHOTOGRAPHY CONTENT CREATION

Having a Clean, Crisp & Corporate were the words being thrown prior to our photoshoot. Ensuring that we capture some in-situ shots of Jason doing what he does best. Entertaining!

VIDEO CONTENT CREATION

Punchy reactions are the key to a great Magical Showreel Video.

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